What This Is

A focused workshop for solopreneurs and agency owners who are tired of customizing, giving away profit margin, and cranking hard for every sale.

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This offer framework has helped me generate millions in revenue for my agencies, with a high close rate where clients buy instead of me hard-selling them (I hate hard selling).

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The end goal for you - Build an offer that delivers insane value, has a clear value for the client, is priced well, overcomes objections ahead of time, gets clients results fast, and reduces risk for everyone.

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Who This Workshop Is For

You’re a solopreneur, consultant/strategist, or agency owner who:

• Customizes every pitch, but kind of makes it up as you go.
• Feels awkward or uncertain talking about the offer and price on sales calls.
• Is tired of spending time on pitches that get ghosted 👻.
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If any of this feels like you, you’re exactly who I built this for.
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What You’ll Walk Away With

By the end of this interactive workshop, you’ll have:

• A clear offer that speaks to your ideal client's pains and wants.
• An easy way to tell prospects how you work and what they get.
• Confidence in your packaging so prospects say yes to the one you want them to choose.

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​This is not theory. It’s repeatable, real-world frameworks from 15 years helping agencies and experts grow revenue.

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The Details

Price: $200

Date: Thursday, February 19 2026

12-1:30pm Eastern (9-10:30am PST)

Capped at 10 registrants (to make sure everyone gets insane value)

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Your Instructor

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Hi, I'm John Doherty. I'm a veteran digital marketer and agency entrepreneur. In 2017, I was exactly where you are - an expert solopreneur with no idea how to build a sustainable business that didn't require huge headcount and gave me lots of time, profit, and freedom. Since then, I've built and sold 2 agencies, generated over $250,000,000 in leads for agencies with my agency Credo (exited in 2022), made agencies over $50m, sold over $5,000,000 in services myself, and made the transition from solo expert to business person.

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After exiting my last agency, EditorNinja, in December 2025, I shifted to helping expert solopreneurs and small agency owners grow their business sanely and profitably.

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What You'll Need To Succeed In This Workshop

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"Today was worth every penny, man. So much value packed in, presented in a way that’s real and makes sense. Glad to know you and put my trust in you man!

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"I also want to tell you how valuable the workshop was, just incredible, you'll start seeing some inspired content soon."

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"Yesterday was awesome - I don't really have a better word for it. Thank you for putting so much into it. I was excited coming in and left with way more than I expected. I was up way too late digesting, organizing, brainstorming.. all the stuff. "

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What You'll Need To Succeed In This Workshop

This is an interactive workshop, so you'll need to bring:

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1. A skillset that is valuable to businesses. You've probably made over $100,000 by selling it, but you're capped or it's way harder than you think it should be.
2. Yourself, fully. Water in hand, notebook ready to go.
3. An open mind. You'll be learning new things, which means we need to forget our excuses from the past.
4. Focused attention. This is 90 minutes of real work that will shift how you sell and work.

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